Square Services However, the need to escape and pamper yourself with the consequence that the growing demand for products such as cosmetics, beauty treatments. Connect But additional measures to the effects helps those who help themselves. The crisis situation requires a review and streamlining of working methods. And it is first necessary to examine the nature of changes in demand, as well as closer look to its customers. If its core is still at a very secured the public, there is little affected by the recession, the question of price policy salon can feel more free. It may be advisable will even increase the cost of services. But as soon as it became apparent that most visitors begin to count the money, you need to show loyalty to their problems and try to reduce the numbers in the price list. Thus, although , but to survive the crisis, to keep its own, and eventually lure some customers from competitors. It makes sense to extend the offer, adding to the list of services and products of different price category. Also an important anti-crisis measures could be new services, such as elements of wellness, spa. Indeed, in the past decade, the dictates of a prosperous "model standards", reinforced by television and glossy, has led to what Russian women in mass Order puzzled tattooing, body correction, skin rejuvenation, anti-stress and cellulite. By 2008, demand for the services of tanning salons and beauty parlors led to the fact that every square meter of Square began to bring three times more income than in the classic barber shop.